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TouristDestination

A Schema.org Type

This term is in the "new" area - implementation feedback and adoption from applications and websites can help improve our definitions.
Thing > Place > TouristDestination
A tourist destination. In principle any Place can be a TouristDestination from a City, Region or Country to an AmusementPark or Hotel. This Type can be used on its own to describe a general TouristDestination, or be used as an additionalType to add tourist relevant properties to any other Place. A TouristDestination is defined as a Place that contains, or is colocated with, one or more TouristAttractions, often linked by a similar theme or interest to a particular touristType. The UNWTO defines Destination (main destination of a tourism trip) as the place visited that is central to the decision to take the trip. (See examples below.)
PropertyExpected TypeDescription
Properties from TouristDestination
includesAttraction TouristAttraction Attraction located at destination.
touristType Audience  or
Text		 Attraction suitable for type(s) of tourist. E.g. children, visitors from a particular country, etc.
Properties from Place
additionalProperty PropertyValue A property-value pair representing an additional characteristic of the entity, e.g. a product feature or another characteristic for which there is no matching property in schema.org.

Note: Publishers should be aware that applications designed to use specific schema.org properties (e.g. https://schema.org/width, https://schema.org/color, https://schema.org/gtin13, ...) will typically expect such data to be provided using those properties, rather than using the generic property/value mechanism.
address PostalAddress  or
Text		 Physical address of the item.
aggregateRating AggregateRating The overall rating, based on a collection of reviews or ratings, of the item.
amenityFeature LocationFeatureSpecification An amenity feature (e.g. a characteristic or service) of the Accommodation. This generic property does not make a statement about whether the feature is included in an offer for the main accommodation or available at extra costs.
branchCode Text A short textual code (also called "store code") that uniquely identifies a place of business. The code is typically assigned by the parentOrganization and used in structured URLs.

For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code "3047" is a branchCode for a particular branch.
containedInPlace Place The basic containment relation between a place and one that contains it. Supersedes containedIn.
Inverse property: containsPlace
containsPlace Place The basic containment relation between a place and another that it contains.
Inverse property: containedInPlace
event Event Upcoming or past event associated with this place, organization, or action. Supersedes events.
faxNumber Text The fax number.
geo GeoCoordinates  or
GeoShape		 The geo coordinates of the place.
geoContains GeospatialGeometry  or
Place		 Represents a relationship between two geometries (or the places they represent), relating a containing geometry to a contained geometry. "a contains b iff no points of b lie in the exterior of a, and at least one point of the interior of b lies in the interior of a". As defined in DE-9IM.
geoCoveredBy GeospatialGeometry  or
Place		 Represents a relationship between two geometries (or the places they represent), relating a geometry to another that covers it. As defined in DE-9IM.
geoCovers GeospatialGeometry  or
Place		 Represents a relationship between two geometries (or the places they represent), relating a covering geometry to a covered geometry. "Every point of b is a point of (the interior or boundary of) a". As defined in DE-9IM.
geoCrosses GeospatialGeometry  or
Place		 Represents a relationship between two geometries (or the places they represent), relating a geometry to another that crosses it: "a crosses b: they have some but not all interior points in common, and the dimension of the intersection is less than that of at least one of them". As defined in DE-9IM.
geoDisjoint GeospatialGeometry  or
Place		 Represents spatial relations in which two geometries (or the places they represent) are topologically disjoint: "they have no point in common. They form a set of disconnected geometries." (A symmetric relationship, as defined in DE-9IM.)
geoEquals GeospatialGeometry  or
Place		 Represents spatial relations in which two geometries (or the places they represent) are topologically equal, as defined in DE-9IM. "Two geometries are topologically equal if their interiors intersect and no part of the interior or boundary of one geometry intersects the exterior of the other" (a symmetric relationship).
geoIntersects GeospatialGeometry  or
Place		 Represents spatial relations in which two geometries (or the places they represent) have at least one point in common. As defined in DE-9IM.
geoOverlaps GeospatialGeometry  or
Place		 Represents a relationship between two geometries (or the places they represent), relating a geometry to another that geospatially overlaps it, i.e. they have some but not all points in common. As defined in DE-9IM.
geoTouches GeospatialGeometry  or
Place		 Represents spatial relations in which two geometries (or the places they represent) touch: "they have at least one boundary point in common, but no interior points." (A symmetric relationship, as defined in DE-9IM.)
geoWithin GeospatialGeometry  or
Place		 Represents a relationship between two geometries (or the places they represent), relating a geometry to one that contains it, i.e. it is inside (i.e. within) its interior. As defined in DE-9IM.
globalLocationNumber Text The Global Location Number (GLN, sometimes also referred to as International Location Number or ILN) of the respective organization, person, or place. The GLN is a 13-digit number used to identify parties and physical locations.
hasCertification Certification Certification information about a product, organization, service, place, or person.
hasDriveThroughService Boolean Indicates whether some facility (e.g. FoodEstablishment, CovidTestingFacility) offers a service that can be used by driving through in a car. In the case of CovidTestingFacility such facilities could potentially help with social distancing from other potentially-infected users.
hasGS1DigitalLink URL The GS1 digital link associated with the object. This URL should conform to the particular requirements of digital links. The link should only contain the Application Identifiers (AIs) that are relevant for the entity being annotated, for instance a Product or an Organization, and for the correct granularity. In particular, for products:
  • A Digital Link that contains a serial number (AI 21) should only be present on instances of IndividualProduct
  • A Digital Link that contains a lot number (AI 10) should be annotated as SomeProduct if only products from that lot are sold, or IndividualProduct if there is only a specific product.
  • A Digital Link that contains a global model number (AI 8013) should be attached to a Product or a ProductModel.
Other item types should be adapted similarly.
hasMap Map  or
URL		 A URL to a map of the place. Supersedes map, maps.
isAccessibleForFree Boolean A flag to signal that the item, event, or place is accessible for free. Supersedes free.
isicV4 Text The International Standard of Industrial Classification of All Economic Activities (ISIC), Revision 4 code for a particular organization, business person, or place.
keywords DefinedTerm  or
Text  or
URL		 Keywords or tags used to describe some item. Multiple textual entries in a keywords list are typically delimited by commas, or by repeating the property.
latitude Number  or
Text		 The latitude of a location. For example 37.42242 (WGS 84).
logo ImageObject  or
URL		 An associated logo.
longitude Number  or
Text		 The longitude of a location. For example -122.08585 (WGS 84).
maximumAttendeeCapacity Integer The total number of individuals that may attend an event or venue.
openingHoursSpecification OpeningHoursSpecification The opening hours of a certain place.
photo ImageObject  or
Photograph		 A photograph of this place. Supersedes photos.
publicAccess Boolean A flag to signal that the Place is open to public visitors. If this property is omitted there is no assumed default boolean value.
review Review A review of the item. Supersedes reviews.
slogan Text A slogan or motto associated with the item.
smokingAllowed Boolean Indicates whether it is allowed to smoke in the place, e.g. in the restaurant, hotel or hotel room.
specialOpeningHoursSpecification OpeningHoursSpecification The special opening hours of a certain place.

Use this to explicitly override general opening hours brought in scope by openingHoursSpecification or openingHours.
telephone Text The telephone number.
tourBookingPage URL A page providing information on how to book a tour of some Place, such as an Accommodation or ApartmentComplex in a real estate setting, as well as other kinds of tours as appropriate.
Properties from Thing
additionalType Text  or
URL		 An additional type for the item, typically used for adding more specific types from external vocabularies in microdata syntax. This is a relationship between something and a class that the thing is in. Typically the value is a URI-identified RDF class, and in this case corresponds to the use of rdf:type in RDF. Text values can be used sparingly, for cases where useful information can be added without their being an appropriate schema to reference. In the case of text values, the class label should follow the schema.org style guide.
alternateName Text An alias for the item.
description Text  or
TextObject		 A description of the item.
disambiguatingDescription Text A sub property of description. A short description of the item used to disambiguate from other, similar items. Information from other properties (in particular, name) may be necessary for the description to be useful for disambiguation.
identifier PropertyValue  or
Text  or
URL		 The identifier property represents any kind of identifier for any kind of Thing, such as ISBNs, GTIN codes, UUIDs etc. Schema.org provides dedicated properties for representing many of these, either as textual strings or as URL (URI) links. See background notes for more details.
image ImageObject  or
URL		 An image of the item. This can be a URL or a fully described ImageObject.
mainEntityOfPage CreativeWork  or
URL		 Indicates a page (or other CreativeWork) for which this thing is the main entity being described. See background notes for details.
Inverse property: mainEntity
name Text The name of the item.
potentialAction Action Indicates a potential Action, which describes an idealized action in which this thing would play an 'object' role.
sameAs URL URL of a reference Web page that unambiguously indicates the item's identity. E.g. the URL of the item's Wikipedia page, Wikidata entry, or official website.
subjectOf CreativeWork  or
Event		 A CreativeWork or Event about this Thing.
Inverse property: about
url URL URL of the item.

Acknowledgements

Future Internet Lab, Institute of Informatics and Telematics
This element is based on work by the Web Applications for the Future Internet Lab, Institute of Informatics and Telematics, Pisa, Italy.
Tourism Structured Web Data Community Group
This element is based on the work of the Tourism Structured Web Data Community Group.

Source

https://github.com/schemaorg/schemaorg/issues/1810


Examples

Example 1
Copied
No Markup Microdata RDFa JSON-LD Structure
Example notes or example HTML without markup.
<div class="tourist-destination-wrapper">
  <h1>
    Ribera del Duero Wine Route
  </h1>
  <div>
    <p>
      Ribera del Duero is on the northern plateau of Spain and covers parts of the provinces of Burgos, Segovia, Soria and Valladolid. The course of the River Duero marks the landscape here, dotting it with gentle hills, valleys and moorland, where vines are mixed with cereal crops.
    </p>
    <p>
      The wines from Ribera del Duero are the gateway to extensive and varied examples of its heritage; a sign of the cultural, historical and artistic wealth of the region.
    </p>
    <p>
      The Ribera del Duero wine route offers visitors charming villages where they can find monuments, castles, towers, cloisters, squares with special columns, cloistered convents, monasteries, churches, museums and palaces. Buildings from the Romanesque, Gothic and medieval periods will fill visitors’ memories with spectacular moments and unforgettable instants.
    </p>
  </div>
  <a href="http://www.rutadelvinoriberadelduero.es/en">
    Official Website
  </a>
  <div>
    Tourist Audience: Wine tourism, Cultural tourism
  </div>
  <div>
    Geocoordinates: lat 41.67022, lon -3.6900
  </div>
  <div class="event-wrapper">
    <h2>
      Event: European Wine Tourism Week
    </h2>
    <div>
      The six Castile and León's wine routes jointly promote their enoturistic wealth.
    </div>
    <div>
      Location: Arlanza Wine Route, Bierzo Wine Route, Cigales Wine Route, Sierra de Francia Wine Route, Rueda Wine Route, Ribera del Duero Wine Route.
    </div>
    <div>
      Start Date: November 6, 2017
    </div>
    <div>
      End Date: November 11, 2017
    </div>
    <a  href="http://www.rutadelvinoriberadelduero.es/es/agenda/semana-europea-del-enoturismo-2017">
      Event Website
    </a>
  </div>
  <div class="includes-attraction-wrapper">
    <div>
      <h2>Bodegas Protos</h2>
      <a href="http://www.bodegasprotos.com">Website</a>
      <a href="https://commons.wikimedia.org/wiki/File%3AFoto_Bodega_Rogers2.jpg">Picture</a>
    </div>
    <div>
      <h2>Bodega Alejandro F. Tinto Pesquera</h2>
      <a href="http://www.grupopesquera.com">Website</a>
      <a href="https://commons.wikimedia.org/wiki/File%3ARibera_Del_Duero_Pesquera.JPG">Picture</a>
    </div>
    <div>
      <h2>Peñafiel</h2>
      <a href="https://commons.wikimedia.org/wiki/File:Castillo_pe%C3%B1afiel_desde_plaza_coso_valladolid.jpg">Peñafiel</a>
    </div>
  </div>
</div>
Example encoded as Microdata embedded in HTML.
<div>
  <div itemtype="https://schema.org/TouristDestination" itemscope>
    <meta itemprop="name" content="Ribera del Duero Wine Route" />
    <meta itemprop="description" content="Ribera del Duero is on the northern plateau of Spain and covers parts of the provinces of Burgos, Segovia, Soria and Valladolid. The course of the River Duero marks the landscape here, dotting it with gentle hills, valleys and moorland, where vines are mixed with cereal crops.
The wines from Ribera del Duero are the gateway to extensive and varied examples of its heritage; a sign of the cultural, historical and artistic wealth of the region.
The Ribera del Duero wine route offers visitors charming villages where they can find monuments, castles, towers, cloisters, squares with special columns, cloistered convents, monasteries, churches, museums and palaces. Buildings from the Romanesque, Gothic and medieval periods will fill visitors’ memories with spectacular moments and unforgettable instants." />
    <link itemprop="url" href="http://www.rutadelvinoriberadelduero.es/en" />
    <div itemprop="touristType" itemtype="https://schema.org/Audience" itemscope>
      <meta itemprop="audienceType" content="Wine tourism" />
      <meta itemprop="audienceType" content="Cultural tourism" />
    </div>
    <div itemprop="geo" itemtype="https://schema.org/GeoCoordinates" itemscope>
      <meta itemprop="latitude" content="41.67022" />
      <meta itemprop="longitude" content="-3.6900" />
    </div>
    <div itemprop="event" itemtype="https://schema.org/Event" itemscope>
      <meta itemprop="name" content="European Wine Tourism Week" />
      <meta itemprop="description" content="The six Castile and León's wine routes jointly promote their enoturistic wealth." />
      <link itemprop="url" href="http://www.rutadelvinoriberadelduero.es/es/agenda/semana-europea-del-enoturismo-2017" />
      <meta itemprop="startDate" content="2017-11-06" />
      <meta itemprop="endDate" content="2017-11-12" />
      <meta itemprop="location" content="Sierra de Francia Wine Route" />
      <meta itemprop="location" content="Cigales Wine Route" />
      <meta itemprop="location" content="Arlanza Wine Route" />
      <meta itemprop="location" content="Rueda Wine Route" />
      <meta itemprop="location" content="Ribera del Duero Wine Route" />
      <meta itemprop="location" content="Bierzo Wine Route" />
    </div>
    <div itemprop="includesAttraction" itemtype="https://schema.org/TouristAttraction" itemscope>
      <link itemprop="additionalType" href="https://schema.org/City" />
      <meta itemprop="name" content="Peñafiel" />
      <link itemprop="image" href="https://commons.wikimedia.org/wiki/File:Castillo_pe%C3%B1afiel_desde_plaza_coso_valladolid.jpg" />
    </div>
    <div itemprop="includesAttraction" itemtype="https://schema.org/TouristAttraction" itemscope>
      <link itemprop="additionalType" href="https://schema.org/Winery" />
      <meta itemprop="name" content="Bodegas Protos" />
      <link itemprop="sameAs" href="http://www.bodegasprotos.com/" />
      <link itemprop="image" href="https://commons.wikimedia.org/wiki/File%3AFoto_Bodega_Rogers2.jpg" />
    </div>
    <div itemprop="includesAttraction" itemtype="https://schema.org/Winery" itemscope>
      <link itemprop="additionalType" href="https://schema.org/TouristAttraction" />
      <meta itemprop="name" content="Bodega Alejandro F. Tinto Pesquera" />
      <link itemprop="sameAs" href="http://www.grupopesquera.com/" />
      <link itemprop="image" href="https://commons.wikimedia.org/wiki/File%3ARibera_Del_Duero_Pesquera.JPG" />
    </div>
  </div>
</div>
Example encoded as RDFa embedded in HTML.
<div>
  <div vocab="https://schema.org/" typeof="TouristDestination">
    <div property="name" content="Ribera del Duero Wine Route"></div>
    <div property="description" content="Ribera del Duero is on the northern plateau of Spain and covers parts of the provinces of Burgos, Segovia, Soria and Valladolid. The course of the River Duero marks the landscape here, dotting it with gentle hills, valleys and moorland, where vines are mixed with cereal crops.
The wines from Ribera del Duero are the gateway to extensive and varied examples of its heritage; a sign of the cultural, historical and artistic wealth of the region.
The Ribera del Duero wine route offers visitors charming villages where they can find monuments, castles, towers, cloisters, squares with special columns, cloistered convents, monasteries, churches, museums and palaces. Buildings from the Romanesque, Gothic and medieval periods will fill visitors’ memories with spectacular moments and unforgettable instants."></div>
    <div rel="url" resource="http://www.rutadelvinoriberadelduero.es/en"></div>
    <div rel="touristType">
      <div typeof="Audience">
        <div property="audienceType" content="Cultural tourism"></div>
        <div property="audienceType" content="Wine tourism"></div>
      </div>
    </div>
    <div rel="geo">
      <div typeof="GeoCoordinates">
        <div property="longitude" content="-3.6900"></div>
        <div property="latitude" content="41.67022"></div>
      </div>
    </div>
    <div rel="event">
      <div typeof="Event">
        <div property="startDate" datatype="Date" content="2017-11-06"></div>
        <div property="endDate" datatype="Date" content="2017-11-12"></div>
        <div property="location" content="Bierzo Wine Route"></div>
        <div property="location" content="Rueda Wine Route"></div>
        <div property="location" content="Ribera del Duero Wine Route"></div>
        <div property="name" content="European Wine Tourism Week"></div>
        <div property="location" content="Arlanza Wine Route"></div>
        <div rel="url" resource="http://www.rutadelvinoriberadelduero.es/es/agenda/semana-europea-del-enoturismo-2017"></div>
        <div property="location" content="Cigales Wine Route"></div>
        <div property="location" content="Sierra de Francia Wine Route"></div>
        <div property="description" content="The six Castile and León's wine routes jointly promote their enoturistic wealth."></div>
      </div>
    </div>
    <div rel="includesAttraction">
      <div typeof="TouristAttraction">
        <div property="name" content="Peñafiel"></div>
        <div rel="image" resource="https://commons.wikimedia.org/wiki/File:Castillo_pe%C3%B1afiel_desde_plaza_coso_valladolid.jpg"></div>
        <div rel="rdf:type" resource="https://schema.org/City"></div>
      </div>
    </div>
    <div rel="includesAttraction">
      <div typeof="TouristAttraction">
        <div property="name" content="Bodega Alejandro F. Tinto Pesquera"></div>
        <div rel="rdf:type" resource="https://schema.org/Winery"></div>
        <div rel="image" resource="https://commons.wikimedia.org/wiki/File%3ARibera_Del_Duero_Pesquera.JPG"></div>
        <div rel="sameAs" resource="http://www.grupopesquera.com/"></div>
      </div>
    </div>
    <div rel="includesAttraction">
      <div typeof="TouristAttraction">
        <div property="name" content="Bodegas Protos"></div>
        <div rel="sameAs" resource="http://www.bodegasprotos.com/"></div>
        <div rel="image" resource="https://commons.wikimedia.org/wiki/File%3AFoto_Bodega_Rogers2.jpg"></div>
        <div rel="rdf:type" resource="https://schema.org/Winery"></div>
      </div>
    </div>
  </div>
</div>
Example encoded as JSON-LD in a HTML script tag.
{
  "@context": "https://schema.org",
  "@type": "TouristDestination",
  "name": "Ribera del Duero Wine Route",
  "description": "Ribera del Duero is on the northern plateau of Spain and covers parts of the provinces of Burgos, Segovia, Soria and Valladolid. The course of the River Duero marks the landscape here, dotting it with gentle hills, valleys and moorland, where vines are mixed with cereal crops.\nThe wines from Ribera del Duero are the gateway to extensive and varied examples of its heritage; a sign of the cultural, historical and artistic wealth of the region.\nThe Ribera del Duero wine route offers visitors charming villages where they can find monuments, castles, towers, cloisters, squares with special columns, cloistered convents, monasteries, churches, museums and palaces. Buildings from the Romanesque, Gothic and medieval periods will fill visitors’ memories with spectacular moments and unforgettable instants.",
  "url": "http://www.rutadelvinoriberadelduero.es/en",
  "touristType": {
    "@type": "Audience",
    "audienceType": [
      "Wine tourism",
      "Cultural tourism"
    ]
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": "41.67022",
    "longitude": "-3.6900"
  },
  "event": {
    "@type": "Event",
    "name": "European Wine Tourism Week",
    "description": "The six Castile and León's wine routes jointly promote their enoturistic wealth.",
    "location": [
      "Arlanza Wine Route",
      "Bierzo Wine Route",
      "Cigales Wine Route",
      "Sierra de Francia Wine Route",
      "Rueda Wine Route",
      "Ribera del Duero Wine Route"
    ],
    "startDate": "2017-11-06",
    "endDate": "2017-11-12",
    "url": "http://www.rutadelvinoriberadelduero.es/es/agenda/semana-europea-del-enoturismo-2017"
  },
  "includesAttraction": [
    {
      "@type": [
        "Winery",
        "TouristAttraction"
      ],
      "name": "Bodegas Protos",
      "sameAs": "http://www.bodegasprotos.com",
      "image": "https://commons.wikimedia.org/wiki/File%3AFoto_Bodega_Rogers2.jpg"
    },
    {
      "@type": [
        "Winery",
        "TouristAttraction"
      ],
      "name": "Bodega Alejandro F. Tinto Pesquera",
      "sameAs": "http://www.grupopesquera.com",
      "image": "https://commons.wikimedia.org/wiki/File%3ARibera_Del_Duero_Pesquera.JPG"
    },
    {
      "@type": [
        "City",
        "TouristAttraction"
      ],
      "name": "Peñafiel",
      "image": "https://commons.wikimedia.org/wiki/File:Castillo_pe%C3%B1afiel_desde_plaza_coso_valladolid.jpg"
    }
  ]
}
Structured representation of the JSON-LD example.